Please help me understand the "Kitty Wig Craze" ...

I am baffled by the so-called "Kitty Wig craze" proposed at ... this apparently successful store sells wigs designed for cats at $50 each, and also offers an iPhone app and a (currently sold out) coffee table book about cats wearing wigs. The FAQ says: "Kitty Wigs are a fun prop to be used to enhance playtime with your feline friends ... We see it as a way for you to spend more quality time with your pet. It's an opportunity for you to show your cat something new and learn to introduce it with patience and positive reinforcement..." Would you "spend quality time" with your cat by dressing it up in a wig? If so, please help me understand why this would be appealing. If not, why not? :-)
By: Guest
Date: Thu-Feb-18-2016-
I don't think this *kind* of thing is new-- although personally I'll not be buying a wig for my dog!

Ancient Egyptians would put jewelry and clothes on animals (ie, cats). I think it's some type of human trait; that we wish to anthropomorphize our pets since it's something we've done as a people for thousands of years.

I think "kitty wigs" is just another way for us to make our animals "little people".
[d] By: Guest
Date: Thu-Feb-18-2016
What is 1 + 100

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